Six Systems.
One Mission.
Total Victory.

220+ million enriched voter profiles that reveal what they watch, read, buy, and believe. We don't just know who they are – we know their streaming habits, news sources, shopping patterns, social media behavior, and the issues that drive their decisions. 1,300+ behavioral signals per profile, updated in real-time.

Find the Low-Engagement and Audio-First voters that traditional targeting misses. Map audiences across six distinct media consumption behaviors. 45 million households tracked in real-time across every screen.

Know what voters read online. Target what they care about. Our semantic AI analyzes 250 billion pages monthly to understand content meaning, then targets through voter lists, custom contextual audiences, or direct placements.

AI algorithms calculate the perfect media mix across every channel. Baker analyzes millions of reach and frequency curves trained on previous campaigns and our PowerPanel™ consumption data from 45M voter-matched households. Mathematical optimization that delivers 40% greater efficiency than traditional planning.

Find underpriced inventory in real-time across 210 DMAs. Our FCC monitoring system tracks competitor spending patterns, identifies pricing inefficiencies, and discovers overlooked dayparts. See gaps before competitors even know they exist.

Track $40B+ in annual political spending. See what competitors buy, where they buy it, and what they're missing. Complete transparency across every market. Monitor real-time spending, identify gaps, and track creative messaging across all channels.